SEOUL, Sept. 24 (Yonhap) — Exciting news for K-pop fans! The talented boy group Seventeen is set to host an immersive citywide fan event in Los Angeles next month, perfectly timed with the U.S. leg of its world tour. Pledis Entertainment announced the details of this lavish celebration on Wednesday.
The much-anticipated event, titled “Seventeen The City LA,” will run from October 11 to 19, offering fans a range of captivating experiences themed around the band throughout the vibrant city. Attendees can look forward to pop-up stores, food and beverage partnerships, and a whole lot more!
This year’s festivities build upon a previous project held in the U.S. last year, and Pledis is thrilled to introduce a new partnership with Airbnb. This collaboration promises hands-on experiences like K-pop dance classes, K-beauty tutorials, and a DJ party featuring Seventeen’s hit songs—everything a fan could dream of!
But that’s not all! Fans will also have amazing opportunities to record their own songs, learn DJing and remixing, and partake in creative activities such as pottery painting and cake decorating workshops. An area around BMO Stadium, the venue for the group’s concerts, will be designated as a meeting hub for “Carat,” Seventeen’s dedicated fan club.
Los Angeles will become a vibrant canvas for the event, with “Seventeen The City LA” posters dynamically showcased on digital screens at 55 subway stations and across 157 large billboards in bustling downtown areas.
Iconic landmarks throughout Los Angeles will join in on the fun. Keep an eye out for the Ferris wheel on the Santa Monica coast, which will be dazzlingly lit up with Seventeen and Carat logos from October 15 to 17. Fans can also enjoy a singalong party featuring the group’s best-loved songs at Universal Studios Hollywood on October 14.
Additionally, a pop-up store dubbed “Seventeen on Complex” will open in West Los Angeles, offering exclusive merchandise and photo zones for fans to create lasting memories. Various food and beverage brands will also introduce collaborative menu items—an absolute treat for the taste buds!
Seventeen’s upcoming “The City LA” event promises to be a fantastic celebration for fans, exploding with energy, creativity, and camaraderie. Make sure you don’t miss it!
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