Four-piece K-Pop boy group WINNER has just launched its limited-edition apparel collection in collaboration with clothing line REPRESENT.
The WINNER X REPRESENT “Millions” Limited Edition Collection includes a wide range of items – from hoodies, long sleeve shirts, bomber jackets, jogger pants, caps, to phone cases. Most apparel in the collection boldly sports the “WINNER” and “MILLIONS” typography.
In the REPRESENT website for the limited edition collection, the four members – Jinwoo, Seunghoon, Mino, and Seungyoon – all appear in a casual yet sleek photo featuring different items from their collaboration with the global clothing brand.
WINNER: YG Entertainment’s Former “Monster Rookies”
The South Korean boy band made its official debut on August 17, 2014. It was formed by YG Entertainment through the Mnet survival show “WIN: Who is Next,” and originally included a fifth member, Nam Tae Hyun, who left the group in November 2016 for personal reasons.
WINNER’s debut album, “2014 S/S,” led The Korea Herald to declare the group’s success as “unprecedented,” dubbing them as “Monster Rookies.” The debut release soon topped South Korea’s Gaon Weekly Album Charts as well as the US’ Billboard World Album Chart. Also, its title track was a certified hit, topping the Gaon Singles Chart and Billboard’s K-Pop Hot 100 chart.
Aside from their music career, including two more albums “Everyday” (2018) and “Remember” (2020), WINNER is globally known as endorsers of popular brands including Adidas, Oreo, Kiehl’s, and more.
RELATED ARTICLE: Review: Mino And Taeyhun Strip WINNER’s Sound Down To The Bare Essentials On ‘Pricked’ [AUDIO]
REPRESENT is an online e-commerce platform that allows creators to design and sell their custom branded merchandise, offering its services “with no up-front costs or risk.” Content creators could set-up items – from clothing to toys – with their design interface and they can start their own store that can be easily integrated into various social media platforms.
Influencers and artists currently working with REPRESENT include celebrity hairdresser Jonathan Van Ness, YouTuber PewDiePie (Felix Kjellberg), professional wrestler Chris Jericho, and Arnold Schwarzenegger. It also hosts campaign stores for the US Women’s National Team Players, March for Our Lives, and Black Lives Matter movements.
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