BTS's Tour Sales Are Greater Than Popular Western Artists

StubHub, an online marketplace where people can buy and resell tickets, recently released news about the BTS: Map of the Soul Tour.

BTS venues reportedly sold out within hours, and twice as many BTS tickets were sold as the entirety of the Super Bowl, an annual championship game of the National Football League in America.

BTS’s 560% growth in the first 72 hours of sales is comparable to Ariana Grande‘s Sweetener Tour in 2019, which had a 378% growth, as well as Taylor Swift‘s Lover Tour in 2020, which had a 258% increase.

The numerous ARMYs from 50 states and 24 countries have made BTS StubHub’s No. 1 top-selling artist in 30 days, beating out popular Western artists Billie Eilish, Post Malone, Elton John, and My Chemical Romance.

Jeff Poirier, StubHub’s general manager of music and theater, acknowledged BTS’s unprecedented demand.

The BTS 2020 tour is driving demand unlike anything we’ve seen from a pop act in recent years.

– Jeff Poirier

BTS’s Map of the Soul Tour will begin in Seoul, South Korea, and conclude in Tokyo, Japan.


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