BTS is the first celebrity group to partner with Starbucks Korea for a promotional event. This collaboration will be for ‘Be The Brightest Stars’ campaign and will begin on January 21 KST.
Those that purchase two of the campaign cakes will receive one ‘purple candle’. These candles will be given out until supplies run out.
The five special foods created for this campaign include the purple star cupcake, purple berry cheesecake, blueberry star macaron, vanilla star macaron, and the purple star poundcake.
The purple berry cheesecake and the macarons will have the official BTS logo chocolate included. The purple candle will also include the logo and the color purple, which signifies ARMYs.
All proceeds from this promotion will be donated to the ‘Youth Independence Project’. News of other merchandise regarding this campaign has not been revealed yet.
Starbucks Korea stated, “These collaboration products are usually limited edition and so there is a higher percentage of consumer sales. Many people enjoy these hard-to-get products as they can also be shared through social media”
ARMYs are you ready to get your hands on some BTS treats while donating to a good cause? We most certainly are!
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